In a climate of economic contraction, you may well think that the last thing you should be concerned with is brand stretch. But in a special Energy PR report, Peter Shaw, a leading thinker on branding and innovation argues that actually this is the very moment to consider it.
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One in three estate agents have lost out on a house sale after noisy or anti-social neighbours put off potential buyers, according to new research by HIP provider Geodesys.
Campaign Watch
A look at how a number of top personal finance companies have lost Louise's business, thanks to twitter!
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