Bombay Sapphire and HBO

The Next Chapter from the World of Gin

We’re serious gin fans at Energy PR so, as you can imagine, this next campaign really caught our eye.

Bombay Sapphire has launched its very own gin train, giving you the chance to travel the world while sipping on Bombay Sapphire cocktails – Our idea of heaven!

Now, we use the world travel lightly, as the train doesn’t actually leave London. However, the 10-stop journey will let you experience the tastes, sounds and sights of Java, Ghana and Tuscany whilst getting suitably boozy and being served a series of Michelin Star meals… All aboard!

A great creative stunt that everyone will want to be a part of.

Winter’s Come Early

Although we’re currently enjoying the summer months, HBO has returned to remind you that in a few weeks, #WinterIsHere.

Game of Thrones has activated an exclusive Twitter Emoji Engine, to tease fans with clues and games ahead of the season seven premier. Fans will have the chance to unlock exclusive new character posters and content that is being dropped via the channel, all they have to do is figure out the right combinations of #WinterIsHere and emoji.

This is the first time the tool has been used to release key marketing materials for the show, clearly demonstrating the power of social media!