Media training teaches you how to effectively talk to the media – be it print, tv or radio. It will teach you what to say, how to say it, and give you the confidence to do it well.
Because talking directly to the media is a great opportunity for your business, but one that comes with risk. When you’re in front of a journalist and a captive audience, you don’t want to get it wrong.
Interviews – especially broadcast – can feel like high stakes. Adrenaline is firing, questions can come from left field, and you have to think on your feet.
But, if you’re well prepared, you can ace them. Once you get good at media interviews, more opportunities will come along and that ultimately is a positive thing for you and your business.
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Our media training services
After more than 25 years of it, we know our onions. We’ve delivered exceptional, bespoke media training to spokespeople and senior leadership teams at businesses of all shapes and sizes.
Our face to face media training arms you with the knowledge, essential tools and confidence to help you win at media interviews. We can help you with:
Developing messaging
Craft clear, compelling key messages. Whether it’s in response to a crisis, or proactive brand-building, we will help you shape the narrative.
Interview techniques
We’ll prepare you for interviews, teach you about the different formats, presenter styles, and questioning techniques you might encounter. So you’re primed to deliver key messages effectively.
It’s not just for crises
Understanding the media and how they work in an interview setting will help you get positive brand exposure.
We can teach you the power of storytelling to better connect with the audience, control the messaging and give your business a human face. A great performance in the media can impress new audiences and investors alike.
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