The pace of change is dizzying: it seems every week a new feature or platform is launching, algorithms are being updated and new topics trending. Still. Joy, opportunity and oh yes, business benefits await.
Think of your social presence as a living, breathing extension of your brand. A standalone asset. Whether that’s your social profile as a ‘destination’ or posts that show up in the feed: it all adds up to how people find, judge and remember you. We make it easy for them to do all three. Don’t forget, no one works for a company without checking their socials first. Make sure yours zing.
A community is a powerful thing. It attracts people passionate about the same stuff, giving them somewhere to chat and share. And you’re in the thick of it because you’re making it happen. You’re vibing with your audience even when they aren’t buying, building followers and fans. You understand them and you make their feed a better place. Wonderful.
Social is increasingly an ecommerce tool, driving sales directly from the platforms. Even for service-led industries or B2B brands, it’s still a great way to capture sales data and leads.
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Want to hit the reset button on your social media presence? We’ll give you sharp, ultra-practical insights about your audience, your category, cultural shifts and the current conversation.
Not only that, we’ll run a fine tooth comb over your own social media marketing performance. By finding out exactly where you stand, we can plan your next steps and get your business Insta-ready.
With social media marketing, you get out what you put in… and it all starts with the right strategy. It’s easy to just ‘be there’, but unless you’re there with purpose, you won’t get the benefits up for grabs. What are your objectives: what exactly are you trying to achieve with your social media?
This will inform the metrics you need to measure success – ranging from engagement rate through to speculative job applications.
We do all the heavy-lifting: create monthly content calendars, craft copy, optimised social media assets, post… and let the results roll in.
Key C-Suite players are often time and – dare we say it – skill poor when it comes to social. We manage the profiles of individuals and take personal brands to the next level: we create content, post it and do community management too.
We offer bespoke training to you and your in-house team, who are closer to the action, equipping you to manage your social media in house. Tailor-made and ready to go.
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When you think about your 2024 strategy, how does it make you feel?
If it’s anything less than excited, you need to join our webinar designed to help you navigate all that next year has in store for marketers.
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In a world where you can be anything... be kind ❤️ #WorldKindnessDay
If you haven`t noticed, we`re big on values at Energy PR 🌟
These values include being compassionate, empathetic, supportive and friendly to both our colleagues and our clients.
As part of this, we recently introduced our `buddy` system, giving junior employees a person they can chat to about anything and everything they might have on their mind!
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Just outing our office beige flags 🏳️
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November is National Career Development month.
But did you know that four out of five marketing and PR professionals experience Imposter
Syndrome? ❤️🩹
Swipe to read some of the team`s advice on how to conquer self-doubt and allow yourself to
flourish at work 👉
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Welcome to New York (Energy PR’s Version)
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