The Need
Penspen is a leading global energy consultancy, providing engineering and management services to the world’s energy infrastructure. Despite its considerable size, the company’s media profile was relatively low. It wanted us to remedy this fast. Not just in the UK but in its many overseas markets – particularly South America and The Middle East.
How we helped
Drawing on our extensive media contacts and in-depth knowledge of the energy sector, we knew the topics and news that would work across all territories – and the specific energy-related issues to focus on in the Middle East and countries such as Peru.
So we applied our know-how to an intensive media relations campaign.